Monday, February 23, 2009

February 23rd, Lecture 1- unit 2

Today the major points we learned about were:
-Plakastil= or the modern poster style
The Futurist movement- appreciate war and machinery
The Dada movement- break all standards, no consistancy
Lucian Bernhard- started Plakastil with Priester matchs poster
Filippo Marinetti- typographic Simultaneity
Surrealism movement- picks up after dada, altered state to create.

The Dada movement really takes graphic design to a new level because it breaks the old standards which we today continue to use. The posters we saw today are the closest thing I've seen so far that look kind of like what we are doing today in design. It was nice to see some things breaking away from the grid. The idea of rejecting tradition was so amazing for the time, and doing that today is difficult because so much has already been done, being new isn't easy.

The ideas all of these artists were developing are still common today, a lot of designers like David Carson and Sagmeister use techniques like this, breaking out of the standards. Our poster art today is still completely derived from this time period. I unknowingly designed a poster like this last semester without really researching this at all. The surrealist style is also still used a lot by designers and illustrators. It was great to hear about ManRay again because I love his work and saw a lot of it at the Picasso musuem in Paris this summer. Completely fantastic still not matched today I believe in the way he combined imagery.

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